![]() ![]() The Most Important Information for your Baby We’re trusted by over 50 million parents for our pregnancy and baby apps, so let us guide you through the first 1,000 days with our baby growth trackers and baby development trackers, together with useful tools to help you record your exciting newborn milestones and memories! Plus read lots of supportive articles and watch breastfeeding video guides for free! "It's helpful when someone comes to our website and they saw we won awards," said Nita Nehru, who heads up communications and partnerships for Kinsa.Baby born? Congratulations! Download the Baby+ tracker app to help you track your baby’s growth, development and upcoming milestones. But that didn't translate into a surge in sales. Like the others, Kinsa said the event drew press coverage of its product. Kinsa, maker of an FDA-approved smart thermometer that starts at $20, is going VersaMe's route, sitting out CES even after winning an award last year. The pumps, which were launched in 2013 and which start at $60, are expected to be made available internationally by the middle of 2017. Dan Garbez, a company co-founder, said Freemie saw a "very substantial" boost in sales around the time his company was nominated for awards at CES. One company returning to CES this year is Freemie, which makes hands-free breast pumps designed to be worn with a shirt. "If they told you to get one, you'd buy it," Boyd said. To draw more attention, VersaMe decided to attend more focused events, such as those put on with the Association of Speech Therapists. Still, with an estimated $67 billion in sales this year, according to data aggregator Statista, any baby tech company that can stand out a little could potentially reap a big payday. The debate over screen time is a prime example. It could also be that parents are just trying to keep their kids from being inundated by tech for as long as possible. Some people believe it's because moms are more in charge of spending on baby products and they're usually not as enthusiastic about tech as dads are. ![]() It's unclear why these companies struggle to attract consumers in an age when people line up for hours to buy a pair of Snapchat's video-taking Spectacles. Electronics accounted for less than 9 percent of baby product sales in 2015, according to industry watcher GfK, outdone by clothes and strollers. ![]() So far, sales to consumers count in the hundreds a day, not thousands, she said. Some customers say they heard about Starling's win at the show though it doesn't appear to have had much impact. The Starling may be all about talking, but it struggled to generate meaningful buzz at CES.ĬES wasn't a bust, though. "It's super hard to stand out," said VersaMe co-founder Nicki Boyd. The company went to CES last year because it got a free pass and wanted the chance to meet Randi Zuckerberg, the sister of Facebook's CEO, who happened to be a judge for the event.Īnd then consider that the biggest headlines out of the show are typically TVs, refrigerators, VR headsets and drones. VersaMe, maker of a $200 wearable word counter called the Starling, said that since launching in September it's targeted sales to institutions focused on baby health and wellness. Also, there's a pass for the show, which can go as high as $1,700, not including the thousands more they'd have to pay for a booth. Some companies said it's hard to grab attention amid the mayhem that is the thousands of companies attending the show. Not all of the biggest names in the field will be there, however, including some of last year's winners. Among the finalists are Elvie, a $200 kegel exercise tracker Kaishi, a $75 heart-rate monitor for pregnant women and Ava, a $200 fertility tracking bracelet. There's also going to be an awards show, put on by the popular parenting blog The Bump. On the agenda is a discussion about tech for "the Millennial mom," high-tech nurseries and the latest products to help feed infants called "Get Pumped for 21st Century Breastfeeding." ![]() In a few years, you'll wear a smartwatch measuring your heart rate, a belt buckle tracking your eating habits and glasses displaying the news while recording what you do in your self-driving car.īut what's Silicon Valley got in mind for your kids?Ī four-day exhibition called the Baby Tech Summit, held during the Consumer Electronics Show in Las Vegas this week, is going to offer a look at the industry's latest efforts to convince you to buy for the next generation gear that's loaded with sensors, artificial intelligence and apps. ![]()
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